Research Brain Research Affiliate Handoff Protocol

Document Type: Protocol
Status: Active
Version: v1.0
Authority: Research Brain
Parent: Research Brain
Applies To: Research Brain, Affiliate Brain
Last Reviewed: 2026-04-21


Purpose

Research Brain Research Affiliate Handoff Protocol defines the required structure used when Research Brain passes an opportunity signal to Affiliate Brain.

The protocol ensures Research outputs remain:

consistent

interpretable

structurally complete

decision-support focused

compatible with Affiliate Brain evaluation frameworks

Without structured handoff format, Research outputs may introduce:

interpretation ambiguity

missing context

incomplete signal structure

inconsistent opportunity classification

structural drift between Brains

This protocol ensures cross-brain communication remains stable and repeatable.


Scope

This protocol applies to:

offer research outputs

opportunity research summaries

market signal interpretation outputs

mechanism interpretation outputs

funnel structure observations

competitor pattern observations

problem signal interpretations

behavioural signal interpretations

The protocol defines required output structure.

It does not define decision outcomes.

Decision authority remains with:

Affiliate Brain

Experimentation Brain

Finance Brain


Core Principle

Research Brain provides structured intelligence.

Affiliate Brain performs behavioural and commercial evaluation.

Research Brain does not decide:

test viability

commercial viability

capital allocation

scaling readiness

Research Brain provides structured interpretation inputs.


Required Output Structure

Each Research → Affiliate handoff should contain the following structured components.


Offer Overview

High-level description of the opportunity.

Includes:

problem context

mechanism summary

target audience indication

value promise structure

observable positioning

Provides orientation context for Affiliate Brain.


Offer Model

Describes the structural type of offer.

Examples:

digital product

physical product

subscription

service

lead generation

hybrid model

Offer model classification supports downstream evaluation logic.


Funnel Classification

Describes observable funnel structure.

Examples:

VSL funnel

advertorial funnel

bridge page funnel

webinar funnel

ecommerce funnel

lead capture funnel

Funnel structure influences testing strategy.


Market Interpretation

Describes observable market characteristics.

Examples:

demand indicators

awareness stage signals

competition density

pricing positioning patterns

market maturity indicators

Provides context for opportunity evaluation.


Competitor Observations

Identifies observable competitor structure patterns.

Examples:

positioning themes

value proposition patterns

pricing patterns

creative themes

funnel structure patterns

Signals provide context for differentiation potential.


Platform Risk Signals

Identifies potential advertising or platform compliance sensitivity.

Examples:

claim sensitivity

platform policy exposure

restricted category signals

health or financial claim sensitivity

compliance ambiguity signals

Supports Ads Brain and Compliance Brain awareness.


Structural Strengths

Identifies observable structural advantages.

Examples:

clear mechanism

clear problem definition

strong positioning clarity

identifiable differentiation

strong demand signals

Strength signals support prioritisation logic.


Structural Concerns

Identifies observable structural risks.

Examples:

unclear mechanism

weak differentiation

unclear audience targeting

limited signal density

high competitive saturation

Concerns support realistic evaluation posture.


Research Verdict

Provides structured interpretation of research signals.

Includes:

overall signal direction

evidence strength

interpretation confidence

opportunity posture indication

Research Brain does not provide commercial decision.

Research Brain provides interpretation clarity.


Confidence Level

Indicates Research confidence in interpretation.

Examples:

low confidence

moderate confidence

strong confidence

emerging signal

confidence classification supports downstream evaluation pacing.


Known Unknowns

Identifies areas where information remains incomplete.

Examples:

unclear traffic suitability

unclear conversion environment

unclear cost structure

incomplete demand validation

unclear competitive saturation

Known unknowns support realistic decision pacing.


Recommended Next Step Signal

Indicates suggested structural next posture.

Examples:

requires Affiliate evaluation

requires further Research signal strengthening

requires mechanism clarification

requires competitor signal expansion

requires funnel observation expansion

Supports structured routing discipline.


Structural Integrity Rules

Research outputs must remain:

interpretive

non-executive

evidence aware

structurally complete

compatible with Affiliate evaluation logic

Research Brain must not:

predict profitability

assume conversion performance

determine capital allocation

override downstream Brain authority


Interfaces

Inputs:

Research Brain Offer Source Validation Framework

Research Brain Behavioural Signal Framework

Research Brain Opportunity Signal Framework

Outputs:

Affiliate Brain Opportunity Queue

Affiliate Brain Offer Intelligence

Experimentation Brain hypothesis formation inputs

Compliance Brain awareness signals


Drift Protection

Reject or flag when:

Research outputs attempt to determine commercial viability

Research outputs attempt to define test budget

Research outputs attempt to predict ROI

Research outputs attempt to override Affiliate Brain authority

structural fields missing

narrative conclusions unsupported by observable signals

uncontrolled interpretation language appears

Structural discipline must remain preserved.


Architectural Intent

Research Brain Research Affiliate Handoff Protocol exists to stabilise cross-brain communication between intelligence interpretation and behavioural evaluation.

Structured handoff improves:

decision clarity

signal continuity

evaluation speed

test prioritisation consistency

cross-brain compatibility

Improved handoff structure improves system reliability.


Change Log

Version: v1.0
Date: 2026-04-21
Author: Research Brain

Initial creation of Research Brain Research Affiliate Handoff Protocol defining structured output format for transferring opportunity signals from Research Brain to Affiliate Brain.

Supports Connector Architecture and cross-brain routing discipline.

END RESEARCH BRAIN RESEARCH AFFILIATE HANDOFF PROTOCOL